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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

IDEAS

I think the leaky bucket theory proposed by the New Economics Foundation should be utilized in future tourism. (July, 2020)

Student

Japan

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Travelling takes you out of your comfort zone. It makes you see the world differently, not just out of your own little box. It makes you grow as a person. You are never the same after you have experienced the soul of another place and it's locals. And I think that is the magic of travel. (April, 2020)

Student

Slovenia

CHALLENGES

Dealing with information overload. Trips abroad. Less salary. Short-time work. Lockdown. Regeneration time after COVID. Competition of the companies for the domestic guests. (June, 2020)

Student

Austria

CONCERNS

Even before the stricter measures that forbid leaving your municipality were enforced, people drove to the coast for a stroll by the sea. This motive will not simply disappear all of sudden. On the other hand, of course, there is a possible black scenario for the future of tourism. This health crisis is a big test for our government. As we know, the political environment strongly influences the existence of tourism. I hope that as a country we will come together and take rational action based on facts, expert opinions and for the benefit of the people. We need to keep in mind that this is a pandemic, therefore it will affect practically the whole world and if this lasts for a long time, the economy will suffer greatly. (April, 2020)

Student

Slovenia

IDEAS

Connecting with other providers. It may be time to get to know the "competition" of the destination providers. I think that having a good knowledge of your destination and of competing providers is crucial. Would it not also make sense to join forces with some of them at this time, to set up a cooperative? (April, 2020)

Student

Slovenia

I CAN OFFER

I can speak about my experiences in tennis coaching and mountainbike guiding while the crisis. All the points you have to note before starting the training and how you have to handle the customers. (October, 2020)

Student

Austria

I NEED

Resources for online marketing and website redesign. (July, 2020)

Tourism business representative

Slovenia

SOLUTIONS

Restrict AirBnb accommodations to be only available in high season months, limit the maximum commisson for OTA like Booking.com and Expedia. (April, 2020)

Tourism or convention office, event organizer

Slovenia

EXPLOITATION

Not do much an exploitation as such, but discounting I see amongst hotels in Japan will not save the industry as it causes the Prisoner's Dilemma. Everyone could suffer as a result. (April, 2020)

Student

Japan

OTHER / SPOTTED

we have to change so may habits. thanks for listening to the people! people got the power :) (April, 2020)

Student

Germany

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project