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The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions.
So far we have received more than 900 responses in which these questions have been discussed::
In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.
Don't forget to share YOUR insights (for the first time or again, with new observations):
The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.
I'm a soccer coach for kids. Maybe I can create a practice where they still keep distance, so that we can play again. (June, 2020)
For me, tourism means coming out of your comfort zone seeing new things and places and experiencing new adventures. (October, 2020)
Tourism is an extremely sensitive activity, which is affected by various phenomena: natural disasters, weather influences, unfavorable political situations, religious tensions, pandemics, epidemics. Therefore, it is necessary to constantly adapt in this industry, which is easier in smaller tourism companies. (August, 2020)
I am a bit concerned about the aviation industry. I believe there is a chance that low cost airlines, where people are sitting close to each other, will suffer some issues. The low price might not be that strong of a factor in the decision of purchasing an airline ticket anymore. (April, 2020)
This virus has made it very difficult to come up with solutions to this problem when it comes to being a tourist. People don't show symptoms for up to 2 weeks and many people can be asymptomatic. Something I actually heard the other day was that studies are being done that have shown that the spread of the virus is much lower during outdoor events. For example soccer games. I can attest to this because my dad and I went to 2 soccer games during the outbreak and we did not get the virus. So an interesting idea would make public transportation open-air somehow. This would allow people to get around without being stuck inside a vehicle where this virus can run rampant. Outdoor events can also be reopened with maybe 1/2 to 3/4 of the number of people to allow for them to social distance a little while being at this outdoor event. This would allow for tourists to go to places and do some things involved in that culture while slowing the spread of the virus. (April, 2020)
Our metodology for marketing is based on customer typologies, personas. We work a lot with models that combine the destination's resources and products with the personas that can be relevant for the destination. We also have resources regarding sustainability issues and culturally sensitivity in tourism, as we work a lot with Sami tourism. (May, 2020)
For tourist right now there is only the option to dream of future trips and looking back at past ones. Many destinations around the world already offer digital content to facilitate this. In the future it will be important to receive information about the immunity of the population and I am sure that less crowded destinations will be more popular in the short run. (April, 2020)
Protect the resource at all costs. If communities and the attraction (I'm thinking here wildlife) isn't benefiting then it's time to re-consider new options. (April, 2020)
It´s sad that there are so many cheaters who just want to get all the money which is spend by the state to help the little enterprises to survive the crisis, so that those who really need the money, don´t have any chance to work against their problems ... (June, 2020)
How tourism recovered from different disasters through history? (April, 2020)