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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

I CAN OFFER

In regards to learning new skills or getting certifications, here are some websites that may help:

https://www.cvent.com/en/certification/cvent-student-certifications

https://aws.amazon.com/certification/

https://www.facebook.com/business/learn/certification

https://www.thebridalsociety.com/certification-conferences

https://www.khanacademy.org/computing/computer-programming

https://www.strikingly.com/ (make a portfolio for free!) (April, 2020)

Student

United States

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

To me tourism is a big part about a globalized world since it means we can can get out of our usual envirnoment and see something we dont usually see. It is a nice distraction from the normal, boring everyday life and a chance to experience something out of the ordinary. The feeling you get when you finally reach the date of your flight, the excitement rushing through the veins when you board the airplane and then the relief when you finally land in your desired destination, is incredible. Suddenly you are in a whole diffrent world, a whole diffrent culture. It is very important to me, that we are able to see the whole planet that we are living on and experience all the different cultures and vibes that people from other parts of the world give you. (December, 2020)

Student

Austria

CHALLENGES

Declining demand, late bookings. Before the virus, we made reservations a few months earlier, but today customers book a holiday just before departure, so it is always difficult to fulfill all customers' wishes. (July, 2020)

Tourism employee

Slovenia

CONCERNS

I am concerned that people will travel less or with fear of any kind of infection. As a consequence, there will be less students jobs, which means less money. (March, 2020)

Student

Slovenia

IDEAS

This virus has made it very difficult to come up with solutions to this problem when it comes to being a tourist. People don't show symptoms for up to 2 weeks and many people can be asymptomatic. Something I actually heard the other day was that studies are being done that have shown that the spread of the virus is much lower during outdoor events. For example soccer games. I can attest to this because my dad and I went to 2 soccer games during the outbreak and we did not get the virus. So an interesting idea would make public transportation open-air somehow. This would allow people to get around without being stuck inside a vehicle where this virus can run rampant. Outdoor events can also be reopened with maybe 1/2 to 3/4 of the number of people to allow for them to social distance a little while being at this outdoor event. This would allow for tourists to go to places and do some things involved in that culture while slowing the spread of the virus. (April, 2020)

Tourist

United States

I CAN OFFER

Our metodology for marketing is based on customer typologies, personas. We work a lot with models that combine the destination's resources and products with the personas that can be relevant for the destination. We also have resources regarding sustainability issues and culturally sensitivity in tourism, as we work a lot with Sami tourism. (May, 2020)

Tourism or convention office, event organizer

Norway

I NEED

Perhaps creating a small, inspired group of us for idea sharing, innovation and fostering creative thinking as we are all, in one way or the other, locked into the square box thinking (May, 2020)

Researcher, academic

Croatia

SOLUTIONS

Let’s think sustainable, responsible, ecologically and “boutique”. Definition of boutique: authentic experiences in the countryside, connecting local providers, non-mass tourism, uniqueness, local identity, local stories, inclusion of ethno-animation. (August, 2020)

Tourism employee

Slovenia

EXPLOITATION

Social media influencers using it for attention; politicians making speeches to further their own agendas and blame various other parties instead of taking responsibility. Others whom are price gouging, being rude and inconsiderate, unfortunately this list goes on and on and on. (March, 2020)

Student

United States

OTHER / SPOTTED

Strategy for opening: personalize your offer. Think about how people will travel and plan how to highlight your strengths. Who will be your buyer? Prepare new experiences for individuals or really small groups involving the locals. (April, 2020)

Tourism business representative

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project