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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

IDEAS

Create a page or web site where all students from all the world can travel together. As would be like in an erasmus trip. (April, 2020)

Student

Italy

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Our company has a registered travel business. Tourism is therefore extremely important to us. We cannot survive without tourism, travel and excursions. (August, 2020)

Tourism employee

Slovenia

CHALLENGES

It will be impossible to keep the distance in airplanes, airports and trains, so many people will for a while not use these transport modes because they are afraid. People who do, risk at spreading the virus. (May, 2020)

Student

Denmark

CONCERNS

Not getting a good job in tourism industry. (March, 2020)

Student

Slovenia

IDEAS

This virus has made it very difficult to come up with solutions to this problem when it comes to being a tourist. People don't show symptoms for up to 2 weeks and many people can be asymptomatic. Something I actually heard the other day was that studies are being done that have shown that the spread of the virus is much lower during outdoor events. For example soccer games. I can attest to this because my dad and I went to 2 soccer games during the outbreak and we did not get the virus. So an interesting idea would make public transportation open-air somehow. This would allow people to get around without being stuck inside a vehicle where this virus can run rampant. Outdoor events can also be reopened with maybe 1/2 to 3/4 of the number of people to allow for them to social distance a little while being at this outdoor event. This would allow for tourists to go to places and do some things involved in that culture while slowing the spread of the virus. (April, 2020)

Tourist

United States

I CAN OFFER

Our metodology for marketing is based on customer typologies, personas. We work a lot with models that combine the destination's resources and products with the personas that can be relevant for the destination. We also have resources regarding sustainability issues and culturally sensitivity in tourism, as we work a lot with Sami tourism. (May, 2020)

Tourism or convention office, event organizer

Norway

I NEED

Government help, compensation for cancelled events, financial support for digital transformation. (April, 2020)

Tourism or convention office, event organizer

Slovenia

SOLUTIONS

Regarding the tourism in Austria I think the best thing we can do as locals is to support the Austrian economic system. This starts with buying local products, spending "holiday" in Austria, visiting smaller restaurants or supporting smaller companies that fight to survive. (October, 2020)

Student

Austria

EXPLOITATION

Some companies, especially in the medical and hygiene sector, have certainly been able to use the pandemic to their advantage. (October, 2020)

Student

Austria

OTHER / SPOTTED

Great to see initiative to re-think and evaluate tourism during the pandemic. Thank you. (April, 2020)

Student

Japan

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project