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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

IDEAS

In one of the President's COVID-19 Press Conferences, Trump had thrown around the idea of businesses being able to fully deduct dining and food expenses. I believe this could be an interesting idea to pursue. Currently, dining and food expenses incurred by businesses can be deducted by 50% as long as they meet certain requirements (cannot be overly extravagant, etc.). If this deductible percentage was increased, it could help to jump start the recovery of the hospitality and tourism industry by incentivizing business meals and group business. A similar case can be made for travel expenses.

Of course, there are ethical implications associated with potential to abuse the system which will need to be weighed. I recommend the spending must meet the current deduction requirements or possibly impose a spending ceiling.

Resources:

https://www.thetaxadviser.com/issues/2020/jan/business-meal-expense-deduction-tcja.html

https://markjkohler.com/writing-off-dining-and-food-expenses/ (April, 2020)

Student

United States

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

In short tourism for me is way of living: love to travel, explore... and currently source of my income - work where I love to show tourist interested in our destination what to see and do in Slovenia. (April, 2020)

Tourism employee

Slovenia

CHALLENGES

To cheer the tourism industry up. (October, 2020)

Student

Italy

CONCERNS

As a single female traveller I am concerned about my safety even more in times like this. I usually like to travel to different places that involve staying in hostels and using local public transportation. I am not very likely to travel to a far off destination this year (and maybe not next year either, depending on the availability of a vaccination). My next "big" trip will definitely involve either a tour operator (additional safety net) or visiting friends abroad who have a local network and can help out in case this would be needed. Hearing news about people in hostels being stopped from going out by the police is very scary and I do not want to have to experience this. I nonetheless would not book an all-inclusive hotel stay either though. (April, 2020)

Tourist

Germany

IDEAS

After the lockdown (May 2020) all restaurant and hotels got the confirmation that the can re-open. Some restaurants/hotels did it really well, with new offers, cool projects, mini events, new decorations.. And the other restaurants/hotels did it like before.

If you want to be good, you have to come up with new ideas, new projects, something unique,...

For some companies, the sales revenue were higher than before the corona crisis - because of new ideas, new projects,... (October, 2020)

Student

Austria

I CAN OFFER

Sharing of efforts by OTA and fintech companies and so on. (April, 2020)

Researcher, academic

Japan

I NEED

I am good for now beacause of state financial aid for tourist bussineses. (October, 2020)

Student

Croatia

SOLUTIONS

Not specifically, but it's crucial to use the right psychological procedures (right words, slogans, music, messages) in marketing purposes. The goal of that would be managing crowds of people (tourists) in order to diminish their anxiety, fear of other people and travelling around. (April, 2020)

Student

Slovenia

EXPLOITATION

The media partly exploit the situation of the pandemic to get attention and generate sales. However, the media is not aware, or perhaps unfortunately they are - even sadder that this hype in the media - can make the population sick. (October, 2020)

Student

Austria

OTHER / SPOTTED

Rethinking and Reinventing Travel and Tourism Post Covid-19

This article is related to tourism in Ghana but all the measures can be used in the same areas to boost the tourism industry. The author presents that mainly the domestic and regional tourism should be supported, there should be weider utilization of technologies, digital word etc. There should be smart leadership and cooperation between the tourism organisations and all the segments in the tourism industry. The protection of the environment is important and we should heed sustainability and and support it all. The selected data and analysis will be helpful to get the information and work with them, use them to get the important decisions.

https://voyagesafriq.com/2020/04/10/rethinking-and-reinventing-travel-and-tourism-post-covid-19/ (April, 2020)

Student

Czech Republic

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project