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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

TOURISM MEANS

At its best, tourism is the chance to connect with people and nature and to focus on a life not defined by productivity. (April, 2020)

Inventor, consultant

France

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Tourism is for me that I can work in the village and I do not need to travel to work to other cities. (June, 2020)

Student

Austria

CHALLENGES

All is limited, but possible. (November, 2020)

Student

Croatia

CONCERNS

Even as we overcome this state of emergency, I do not expect tourism to blossom right away. People will have concerns. Initially It may happen that trips to European capitals suffer a decrease. People will prefer to travel shorter distances by car, and they will primarily seek peace, a pleasant climate and contact with the natural environment. It is good that Slovenia offers plenty of that. (April, 2020)

Student

Slovenia

IDEAS

Push domestic tourism. Feature your Covid safety positives. eg Deep clean. For me in self catering, the fact that people can maintain absolute social distancing. (May, 2020)

Tourism or convention office, event organizer

United Kingdom

I CAN OFFER

A vaaast information on local stories, a good network of local and regional stakeholders (Maribor, Slovenia) and a bit of crazy innovativeness that comes with our formats. (April, 2020)

Tourism business representative

Slovenia

I NEED

Open borders for travel. Accurate and up-to-date information on new epicenters of infections. (August, 2020)

Tourism employee

Slovenia

SOLUTIONS

Creating new programs and business solutions for small owners that need an extra boost. Sort of a platform for revitalization, shift, changing mind patterns of business owners and transforming them into new stories adapting the situations. (March, 2020)

Tourism business representative

Slovenia

EXPLOITATION

https://www.ft.com/content/19d90308-6858-11ea-a3c9-1fe6fedcca75 - link to the article written by Yuval Noah Harari that I find curious, as it opens many cotroversial questions and dilemas for the future - as the author states amongst other emphases - a shift from “over the skin” to “under the skin” surveillance, with the use od biometric data. (April, 2020)

Student

Slovenia

OTHER / SPOTTED

Home entertainment by the hand of tourism enterprises

This article explains that many tourism enterprises are keeping the contact with their clients, creating activities for kids and adults to help them go through these hard quarantine times. But, why do they do it if it is not their job?

The idea is keep in touch with the clients, even if they are not going to book anything with them right now, to remind clients that they will still be there when the things get stabilized, clients will remember them and start booking again. It is a long view strategy, but I think it is a smart movement from tourism enterprises instead of being just observers of the disaster.

See the original file here: https://www.hosteltur.com/135925_entretenimiento-en-casa-de-la-mano-de-las-empresas-turisticas.html (April, 2020)

Student

Spain

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project