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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

EXPLOITATION

Social media influencers using it for attention; politicians making speeches to further their own agendas and blame various other parties instead of taking responsibility. Others whom are price gouging, being rude and inconsiderate, unfortunately this list goes on and on and on. (March, 2020)

Student

United States

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

For me, tourism has just as much to do with locality as with business. I believe that we need to discuss tourism not only from a touristic point of view, but rather from a perspective where local businesses, infrastructure, cultural institutions and the local societies in total is taken into consideration as the foundation for all tourism. Since tourism affects all parts of a local community, tourism development should work bottom-up, where locals are involved to ensure that development follows up on the locals values and needs for their own society. With this approach, tourism can add to sustainable growth and welfare, contribute to increased cultural understanding and respect and be a part of the environmental solutions. (May, 2020)

Tourism or convention office, event organizer

Norway

CHALLENGES

Tourism is an extremely sensitive activity, which is affected by various phenomena: natural disasters, weather influences, unfavorable political situations, religious tensions, pandemics, epidemics. Therefore, it is necessary to constantly adapt in this industry, which is easier in smaller tourism companies. (August, 2020)

Tourism employee

Slovenia

CONCERNS

I am very worried about all the small shops and businesses like familiy run hotels that are now on the verge of extinction and that nothing will be the same anymore for them. (June, 2020)

Student

Italy

IDEAS

Let this year slip without consequences lets just block all of the payments and travels wait for the next year and start it all over again like it never happened (May, 2020)

Tourism business representative

Germany

I CAN OFFER

Motivation and a great desire to improve tourism. (March, 2020)

Student

Slovenia

I NEED

Perhaps creating a small, inspired group of us for idea sharing, innovation and fostering creative thinking as we are all, in one way or the other, locked into the square box thinking (May, 2020)

Researcher, academic

Croatia

SOLUTIONS

The tourism sector has been hit very hard by the pandemic. The following article might provide some light for the tourism sector, in these dark times: https://www.plugandplaytechcenter.com/resources/impact-covid-19-travel-hospitality-industry-and-6-startups-can-help/ (June, 2020)

Student

Austria

EXPLOITATION

Global airlines and hotels holding back payments or only providing credits to customers, yet laying people off, and seeking bailouts. (April, 2020)

Researcher, academic

Canada

OTHER / SPOTTED

Communicate: build up your digital community now! Talk to you guests of tomorrow, contact the loyal guests and ask how are they doing. They will really appreciate it. Encourage people to stay home today and travel tomorrow. Share positive messages and make people dream about your destination. (April, 2020)

Tourism business representative

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project