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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

CONCERNS

My concerns are that the world we used to know won't be the same after the pandemic. (December, 2020)

Student

Austria

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Tourism means that people from other countrys, or this country or even locals are exploring things they usually don´t do in their every-day-life. And for me and my company tourism means everything, if we dont get any guests we can´t run our business. We don´t have any other leg to stand on, tourism is everything. (April, 2020)

Tourism business representative

Sweden

CHALLENGES

Normally I earn most of my money during the winter season. This year I could just work half-season until everything shut down. Now for my and my family, the biggest challenge is for sure to find new ways to earn enough money also during this crisis. (June, 2020)

Student

Italy

CONCERNS

Even as we overcome this state of emergency, I do not expect tourism to blossom right away. People will have concerns. Initially It may happen that trips to European capitals suffer a decrease. People will prefer to travel shorter distances by car, and they will primarily seek peace, a pleasant climate and contact with the natural environment. It is good that Slovenia offers plenty of that. (April, 2020)

Student

Slovenia

IDEAS

Each stakeholder will need to devise his own communication tactics. The key is to recognize when consumers will enter into the daydreaming about holidays phase. As long as the media is dominated by posts about the corona virus, consumers will find it difficult to get their thoughts set on holidays. So it is crucial that the situation is monitored daily, prepare a plan and activate it as we begin to arrive at (new) normality. (April, 2020)

Student

Slovenia

I CAN OFFER

The best resource I can offer to others is the power to brainstorm new ideas to improve the service processes in our tourism facilities. Just with a lot of innovation and new ways of service it is possible to reach the end with a success and not become a victim of it. (June, 2020)

Student

Italy

I NEED

Till we get an idea of what will be allowed and under what terms it is hard to know resources needed we can only speculate. Maybe it would be god to ask people if they would we willing to travel if 1) quarantine in place 2) only social distancing in place and other questions that we have but I think this is up to regulators - country to make that steps. (April, 2020)

Tourism employee

Slovenia

SOLUTIONS

Creating new programs and business solutions for small owners that need an extra boost. Sort of a platform for revitalization, shift, changing mind patterns of business owners and transforming them into new stories adapting the situations. (March, 2020)

Tourism business representative

Slovenia

EXPLOITATION

https://www.ft.com/content/19d90308-6858-11ea-a3c9-1fe6fedcca75 - link to the article written by Yuval Noah Harari that I find curious, as it opens many cotroversial questions and dilemas for the future - as the author states amongst other emphases - a shift from “over the skin” to “under the skin” surveillance, with the use od biometric data. (April, 2020)

Student

Slovenia

OTHER / SPOTTED

We can not go back to normal after the covid19-crisis because before was a crisis too. Climate crisis should be handled like a bigger threat! (April, 2020)

Student

Germany

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project