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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

IDEAS

Family businesses can bring more of their personality and family stories into their communication. Time to hop on all social media platforms and make content. Content with stories and emotion. (April, 2020)

Student

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Not essential for survival, but essential for life. (July, 2020)

Student

Japan

CHALLENGES

We face travel cancellations and almost zero demand, instability, fear in people. Every day there are new security measures and changes that affect the decisions of potential passengers. (August, 2020)

Tourism employee

Slovenia

CONCERNS

The future is uncertain, so it is very hard to make business decisions at the moment. Cash flow is the immediate concern. (April, 2020)

Tourism business representative

Slovenia

IDEAS

To build / create a big common photo album / photothek per country with holidays pictures from tourists (not from local people). A paper version (book) or net website (April, 2020)

Tourist

Finland

I CAN OFFER

My skills, my willing to make the difference and my passion towards tourism. I think that nowadays ecotourism should be the key to success. (May, 2020)

Tourism employee

Italy

I NEED

Cheap credit with low or no participation of own money, funding for tourism developement, higher value of 'de minimis' for one company, more help from NTO to promote out destination. (May, 2020)

Tourism business representative

Slovenia

SOLUTIONS

A solution for bars to deliver cocktails already exists in Austria, Graz:

https://www.rollingpin.at/news-events/corona-krise-oesterreichweiter-cocktail-lieferservice-startet (June, 2020)

Student

Austria

EXPLOITATION

https://www.ft.com/content/19d90308-6858-11ea-a3c9-1fe6fedcca75 - link to the article written by Yuval Noah Harari that I find curious, as it opens many cotroversial questions and dilemas for the future - as the author states amongst other emphases - a shift from “over the skin” to “under the skin” surveillance, with the use od biometric data. (April, 2020)

Student

Slovenia

OTHER / SPOTTED

Communicate: build up your digital community now! Talk to you guests of tomorrow, contact the loyal guests and ask how are they doing. They will really appreciate it. Encourage people to stay home today and travel tomorrow. Share positive messages and make people dream about your destination. (April, 2020)

Tourism business representative

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project