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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

EXPLOITATION

There have been cases I heard of where companies would apply for financial support from the government, even though they where not entitled to get it and had no real need for it. (June, 2020)

Student

Austria

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

The thing about travel that leaves the biggest impression on me is definitely just the general vibe/feel you get from a place, not necessarily the main tourist attractions, museums, etc...I think that most of the feeling you get from a city is contributed by the locals; their lifestyle and shared values. That’s why meeting new people and getting to know more about their culture and outlook on life is the thing I’m most excited for when traveling. (April, 2020)

Student

Slovenia

CHALLENGES

How to organize trips in the future to be safe and attractive to people .. How to encourage people to travel as before the crisis. (July, 2020)

Tourism employee

Slovenia

CONCERNS

When situation with corona virus will be over? What is going to be with world, us, economy, tourism...? (April, 2020)

Student

Slovenia

IDEAS

1) Get connected - even with "enemies" - in your destination. The weakest determines the faith of all players of a destination in a pandemic situation.

2) Get digital - digitalization helps to make tourism resilient.

3) Get human - do not focus on profit, focus on customers.

4) Create experiences instead of money traps. (May, 2020)

Researcher, academic

Germany

I CAN OFFER

Our metodology for marketing is based on customer typologies, personas. We work a lot with models that combine the destination's resources and products with the personas that can be relevant for the destination. We also have resources regarding sustainability issues and culturally sensitivity in tourism, as we work a lot with Sami tourism. (May, 2020)

Tourism or convention office, event organizer

Norway

I NEED

Perhaps creating a small, inspired group of us for idea sharing, innovation and fostering creative thinking as we are all, in one way or the other, locked into the square box thinking (May, 2020)

Researcher, academic

Croatia

SOLUTIONS

All kinds of online stores. (June, 2020)

Student

Germany

EXPLOITATION

The media partly exploit the situation of the pandemic to get attention and generate sales. However, the media is not aware, or perhaps unfortunately they are - even sadder that this hype in the media - can make the population sick. (October, 2020)

Student

Austria

OTHER / SPOTTED

Impact of COVID-19 on Travel: Foreign Travel Industry Needs an Immediate Rescue Plan:

This article is based on India's data but it could be translated to all the other countries in the world affected by coronavirus, because it is hitting the tourism sector the same way everywhere.

First it states that globally there is already an economic recession due to the fact that more than one-third of the global population is under restrictions. One of the worst-hit sectors is the tourism travel industry, not only by the evidence of the quarantine but also the cancellation of all the international flights. Currency exchange market depends a lot on travelling so it will drop off incredibly.

During the last years tourism was unstoppably growing in India but now this sector will have just to fight for survival, because even if quarantine ends and people go back to their jobs, travelling will probably still be restricted. He is also stating that in many countries the governments already started up plans for saving the tourism sector but India is not one of them, and should start working on that.

He gives four possible solutions to it: Cancel or postpone the proposed TCS on foreign travel that was introduced in the Finance Bill (2020), One-year GST Relief, Exclusive Fund Allocation for the Tourism Sector, Interest-free Credit Facilities for the Travel Sector.

See the original file here: https://www.entrepreneur.com/article/348757 (April, 2020)

Student

Spain

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project