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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

I NEED

Training of risk management & crisis management in hospitality industry. (April, 2020)

Student

United States

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

For me, tourism is the most important thing in life. Without tourism, my family would not have work in our valley and probably they had to move to a bigger city to find new work. Tourism guarantees us a high standard of living in the most beautiful places on Earth. (June, 2020)

Student

Italy

CHALLENGES

Regarding the idea of perpetuating cleaning and security measures in the food and beverage industry, I put myself in the consumer’s shoes – even if in the past the decision to return to a tourist destination was not directly influenced by this aspect, I believe that in the future cleanliness and security will play a decisive role for the holiday option. (July, 2020)

Tourism business representative

Romania

CONCERNS

One of my biggest, personal concerns is about my grandparents getting infected with the virus. Yet, the shutdown brings enormous economic consequences with it. In my estimation, my generation will be premanently affected by it. Moreover, we are facing the largest amount of unemployment since World War 2, this really makes me anxious about our future. (June, 2020)

Student

Austria

IDEAS

Selling "advanced travel packages" is what I've been thinking about, it may sounds naive that this could work from my point of view, but trying something different is always better than doing nothing. In many countries, not like the U.S, people don't arrange their travel plan by themselves, they tend to work with professional travel agent in order to save money or at least save time. From my personal experience, in many of the cases, agents only asked customers to pay one time fee that includes flights, tickets and sometime even food and beverage which is sounded like they are selling a packages. Thus, when the coronavirus is strongly affect people's travel plan at this moment, selling them any types of "advanced travel packages" that will be activated after the coronavirus is my idea, I do think the most important thing for tourism business to be survived now is keep the cash flow going as normal. It is okay to lose some revenue or giving bigger discount on those "advanced travel packages" but having more business keep coming, is very important. (April, 2020)

Student

United States

I CAN OFFER

Digital marketing, Consulting, Guests research, Data-driven decisions (May, 2020)

Tourism or convention office, event organizer

Slovenia

I NEED

Resources for online marketing and website redesign. (July, 2020)

Tourism business representative

Slovenia

SOLUTIONS

Take care of your employees, customers, and business partners, foster an atmosphere of trust and use the time to foster a growth mindset as well as offer (cross-)trainings, webinars, explore ideas of your employees (May, 2020)

Tourism business representative

Germany

EXPLOITATION

Some companies, especially in the medical and hygiene sector, have certainly been able to use the pandemic to their advantage. (October, 2020)

Student

Austria

OTHER / SPOTTED

Don't spend this time stressing but building the future plans and gaining new knowledge that will be useful in the next few years. (April, 2020)

Tourism employee

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project