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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

OTHER / SPOTTED

Maybe finding financial solutions or funds for those who are now in existential crisis. I also think everyone who is working in culture sector or any other art branch is fearful of the future situation. I think we should really support those and find a way to make their lives easier. After all, art is what define us, makes us humans. (April, 2020)

Student

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

The thing about travel that leaves the biggest impression on me is definitely just the general vibe/feel you get from a place, not necessarily the main tourist attractions, museums, etc...I think that most of the feeling you get from a city is contributed by the locals; their lifestyle and shared values. That’s why meeting new people and getting to know more about their culture and outlook on life is the thing I’m most excited for when traveling. (April, 2020)

Student

Slovenia

CHALLENGES

It will be hard to open our own tourism businesses, which action will we have to take, and how long will it take, to have those opportunities back as were presented to us, before the crisis. (April, 2020)

Tourism employee

Slovenia

CONCERNS

When situation with corona virus will be over? What is going to be with world, us, economy, tourism...? (April, 2020)

Student

Slovenia

IDEAS

I think especially hotels need to rethink what to do with their free rooms. For example they could offer them for people who work in Homeoffice but who do not want to be at home all day. (December, 2020)

Student

Austria

I CAN OFFER

During this time, our company is continuing to do a little "catch-up" and behind the scenes work. This includes spicing up our website (and the property's websites) to attract guests for after quarantine and freshening up our restaurants' menus. Corporate employees are also brain-storming special deals and offers for after quarantine as well. (April, 2020)

Tourism employee

United States

I NEED

Undisturbed places in the forest where I can swim in the forest, so to speak. Where I can relax and recover from everyday life. (June, 2020)

Student

Austria

SOLUTIONS

Not specifically, but it's crucial to use the right psychological procedures (right words, slogans, music, messages) in marketing purposes. The goal of that would be managing crowds of people (tourists) in order to diminish their anxiety, fear of other people and travelling around. (April, 2020)

Student

Slovenia

EXPLOITATION

It´s sad that there are so many cheaters who just want to get all the money which is spend by the state to help the little enterprises to survive the crisis, so that those who really need the money, don´t have any chance to work against their problems ... (June, 2020)

Student

Germany

OTHER / SPOTTED

Strategy for opening: personalize your offer. Think about how people will travel and plan how to highlight your strengths. Who will be your buyer? Prepare new experiences for individuals or really small groups involving the locals. (April, 2020)

Tourism business representative

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project