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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

TOURISM MEANS

Freedom of traveling our wonderful world. (April, 2020)

Student

Germany

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

A way to grow, explore, learn. A way to observe the ways others do things or on the other hand why or what is different and why. It has always been the best means of growth for me. (April, 2020)

Tourist

Slovenia

CHALLENGES

I had my current job offer that I accepted back in November become revoked. This leads me to the challenge that not many hospitality companies are hiring right now and that leads me without a job after graduating. (April, 2020)

Student

United States

CONCERNS

Many enterprises are loosing big amounts of money due to the fact they are not producing but they are still paying probably some fixed costs their enterprises may have. So, after this they will probably not think about how the planet has improved in terms of sustainability but how much money they lost and how can they gain it back the easiest and fastest way as possible instead of doing it in the most sustainable way as possible for helping the planet. (April, 2020)

Student

Spain

IDEAS

The chance to give goods a ninth value. Maybe this is our chance to redefine pricing and for example make flights more expensive, trains cheaper, services more valuable to make the job more attractive, travel as a luxury again and not as a matter of course. (April, 2020)

Student

Germany

I CAN OFFER

Sharing of efforts by OTA and fintech companies and so on. (April, 2020)

Researcher, academic

Japan

I NEED

For tourist right now there is only the option to dream of future trips and looking back at past ones. Many destinations around the world already offer digital content to facilitate this. In the future it will be important to receive information about the immunity of the population and I am sure that less crowded destinations will be more popular in the short run. (April, 2020)

Tourist

Germany

SOLUTIONS

Take care of your employees, customers, and business partners, foster an atmosphere of trust and use the time to foster a growth mindset as well as offer (cross-)trainings, webinars, explore ideas of your employees (May, 2020)

Tourism business representative

Germany

EXPLOITATION

Lots of people lose their jobs do to this crisis. Employees have to get rid of a lot of job places because they need to safe money and the people who are still working for this company get less paid than before. Lots of employees in Austria exploited the "Kurzarbeit" because they got money from the government but the workers in this company still worked the same amount of hours than before, but they got less income. (October, 2020)

Student

Austria

OTHER / SPOTTED

Whilst this is major setback for tourism as we know it and many businesses will suffer as a result, I at least hope this will present an opportunity for the industry to change for the better. A more sustainable approach to tourism is needed, perhaps this will kick start it. (May, 2020)

Tourism business representative

United Kingdom

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project