The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions.
So far we have received more than 900 responses in which these questions have been discussed::
How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
Which CHANGES would you like to see? If any?
What are your CHALLENGES and CONCERNS?
What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?
In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.
Don't forget to share YOUR insights (for the first time or again, with new observations):
The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.
I NEED
We need more resources on digital solutions and on solutions for destination development, destination management and consumer behavior. (May, 2020)
Tourism or convention office, event organizer
Norway
Explore #TourismFromZero perspectives
Different perspectives on the selected topic: ALL
Tourism business representative
Bosnia Herzegovina
Tourist
Singapore
Tourism business representative
Slovakia
#From Instagram
TOURISM MEANS
What I love about travelling is the feeling I get every time, when I’m off to a new trip, and excitement about discovering new destinations, learning about different cultures, meeting new people and escaping from reality and turning off our everyday lifestyle. (May, 2020)
Student
Serbia
CHALLENGES
Curenlty there are a lot of unknowns what will hapen to our industry so the biggest challenges are still ahead and the problem is that we do not exactly know what are this challenges. We can try to do some forecasts but it is not possible to know what/when will be allowed and how will countries respond - restrictions other limitations... (April, 2020)
Tourism employee
Slovenia
CONCERNS
That people will be afraid to travel again. (May, 2020)
Tourism employee
United Kingdom
IDEAS
Hotel management could begin to think about how the crisis will affect tourists' behavior. In my opinion, safety will emerge as one of the most important factors in tourists' decision making. So the hotel management could go through the "design thinking process", through the stages upon arrival at the hotel. Maybe the hotel receptionist will be wearing gloves from now on. The lobby may need to be rearranged to make it more open, reduce the number of seats, move tables further apart. There might be a need to add disinfectants and air fresheners to rooms and throughout the hotel. Maybe add air quality to the hotel website. (April, 2020)
Student
Slovenia
I CAN OFFER
Information on travel safety in various countries, which are currently open to foreign tourists and integrated travel organization. (September, 2020)
Tourism employee
Slovenia
I NEED
We would need to know more predicitons on the life after. We would need succesfull (guerilla) promotion to (new) markets. (April, 2020)
Tourism business representative
Slovenia
SOLUTIONS
Given that the country is closed and that people are scared, I don’t see many solutions, and I don’t have good practice yet. I went back to the time when I founded the company. I make reservations for hotels for the citizens of Slovenia, which received a tourist voucher from the state. At the moment, this is the only way I pay all the costs of the company. (July, 2020)
Tourism employee
Slovenia
EXPLOITATION
VIPs saying we're all in this together to promote themselves. (April, 2020)
Student
Germany
OTHER / SPOTTED
Communicate: build up your digital community now! Talk to you guests of tomorrow, contact the loyal guests and ask how are they doing. They will really appreciate it. Encourage people to stay home today and travel tomorrow. Share positive messages and make people dream about your destination. (April, 2020)
